Unlayer

Embed a popup builder into your product.

Give your users a drag-and-drop, AI-assisted popup editor that produces high-converting lead captures, discounts, and announcements in minutes.

The Unlayer popup builder mid-design: a branded discount popup is being assembled on a centered canvas with a hero offer, a countdown timer, a claim-discount button, and product imagery, while a panel on the right surfaces draggable blocks for columns, headings, buttons, images, and timers.
Why Unlayer

Skip years of development.
Launch in days.

Eliminate the complexity of building and maintaining a popup builder. Focus on your core product while we handle the popup creation experience.

Save 12+ months

Eliminate Development Costs

Skip the years of R&D and launch a popup builder with minimal engineering effort.

5-min setup

Seamless API Integration

Add advanced popup design functionality with just a few lines of code.

100% customizable

White-Label Customization

Make it look and feel native to your product with complete control over branding and UI.

99.9% uptime

Scalable & Secure

SOC 2 compliant, enterprise-grade reliability with 99.9% uptime SLA guarantee.

Always up-to-date

Future-Proof

Automatic feature updates without any added development effort.

24/7 support

Enterprise Support

Dedicated support team with enterprise SLAs and priority incident response.

Mastercard
Bank of America
Fidelity
Twilio
Lightspeed
Chargebee
Keap
Airship
Hive
Innovaccer
  • SOC 2Compliant
  • 99.9%Uptime SLA
  • 1000+SaaS brands
Use cases

Build any popup type.

From the first newsletter signup to the hundredth flash-sale offer, your users design every popup in one editor.

Lead Capture & Signups

Grow your audience with newsletter signups, gated content, and email opt-in forms that convert.

  • Newsletter Signups
  • Email Opt-ins
  • Gated Content

Promotions & Discounts

Drive sales with time-sensitive offers, first-order coupons, and flash-sale popups.

  • First-Order Discounts
  • Flash Sales
  • Coupon Codes

Exit Intent Offers

Recover abandoning visitors with last-chance offers, discount codes, and cart-recovery prompts.

  • Exit Popups
  • Cart Recovery
  • Last-Chance Offers

Event & Webinar Registration

Boost registrations with focused signup popups for webinars, demos, and live events.

  • Webinar Signups
  • Demo Bookings
  • Event RSVPs

Announcements & Updates

Surface product launches, feature drops, and important updates without redirecting visitors.

  • Product Launches
  • Feature Drops
  • Banner Notices

Surveys & Feedback

Capture NPS scores, satisfaction ratings, and qualitative feedback at the moment of truth.

  • NPS Surveys
  • Satisfaction Polls
  • Feedback Forms
Features

Everything your users need to ship great popups.

Nine capabilities that turn a popup editor into a serious conversion tool.

No-Code, Drag & Drop

No-Code, Drag & Drop

Simple, intuitive design tools your users learn in minutes, no engineering required.

Mobile-Responsive Popups

Mobile-Responsive Popups

Popups adapt automatically to every device width for a seamless visitor experience.

Forms

Forms

Customizable fields, buttons, and integrations so any popup can capture leads.

Countdown Timers

Countdown Timers

Drive urgency with built-in countdown timers and deadline prompts that lift conversions.

Template Library

Template Library

1,000+ starter templates your users can clone, customize, and launch in minutes.

Custom Styling

Custom Styling

Brand controls for colors, fonts, and effects so every popup looks like part of your product.

Personalization

Personalization

Merge tags and dynamic content so every popup adapts to the visitor seeing it.

Team Collaboration

Team Collaboration

Real-time comments, approvals, and role-based access so design teams ship together.

Ready HTML Output

Ready HTML Output

Production-ready HTML and embed snippets your users can drop into any site or stack.

Developers

A platform,
not just an SDK.

The full developer surface: SDK, REST APIs, React Elements, a CLI, and agent skills for your AI tools.

  • 01Embeddable SDK: typed config, themes, events, and granular permissions
  • 02React Elements: the same JSX renders to email tables, web flexbox, or print PDF
  • 03JSON designs: round-trip between code and the visual editor; versionable and diffable
  • 04CLI and agent skills: for Cursor, Codex, Claude Code, and your CI pipelines
JavaScript
01// Initialize Unlayer
02const builder = unlayer.createEditor({
03 id: 'editor',
04 displayMode: 'popup',
05 appearance: {
06 theme: 'modern_light'
07 }
08});
09
10// Load the design
11builder.loadDesign(design);
12
13// Export HTML
14builder.exportHtml(function (data) {
15 const json = data.design; // design json
16 const out = data.html; // exported html
17});
Connected · projectId 1234
Builders

Embeddable builders and editors for every creative job.

Embed one builder or all five. One experience for every creative job. One JSON design schema across every builder.

Email Builder

Responsive emails that render across Gmail, Outlook, and Apple Mail.

Page Builder

Landing pages and web content with sections, columns, and breakpoints.

Image Editor

AI-assisted photo edits, filters, drawing, and stickers for any image.

Ready when you are

Embed a popup builder.
Ship in days.

Give your users conversion-focused popups, banners, and lead-capture flows. With triggers and rules, out of the box.

Free to start1000+ SaaS brandsSOC 2 Type II