What if we tell you that you can provide top-tier software to your customers without putting in blood, sweat, and tears?
Sounds like a dream, no?
Well, thanks to some incredible white label SaaS platforms, you can now leverage their services and sell them as your own.
If you’re planning to get your hands on one, we’ve listed the seven best white label SaaS solutions that you and every business must know about. But before we rush to that, let’s talk about what a white label SaaS solution is.
What is White Label SaaS?
White label SaaS is an unbranded software that a company rents or leases from a service provider or vendor and then rebrands, reprices, and sells as its own.
There are many reasons a business might need white label software; let's discuss them.
Why Do You Need White Label Solutions?
We know you must be thinking about why you would rent or lease someone else’s software instead of creating your own.
The answer is pretty simple, i.e., why build from scratch when you can just buy. Imagine the amount of time, cost, and energy you can save by using a white label service.
White label SaaS platforms are perfect for businesses who want to sell software but lack resources, such as designers or developers.
It’s also an ideal solution for people who want their businesses to enter the market quicker.
Not only this, but if you want to provide your customers with tailored and customized experiences, then white label SaaS is the right choice for you.
In a nutshell, white label SaaS solutions reduce the cost of creating software, have a more promising return on investment, and improve your customer’s experience.
Sounds amazing? We thought so, too.
We’re pretty sure that now you’re excited to get your hands on one of these dope SaaS solutions. So, without further ado, let’s talk about the seven best white label SaaS platforms you and every business must know about.
7 Best White Label SaaS Platforms That Made It to the Top
The following seven white label SaaS solutions can help you bring your A-game to the market.
1. Unlayer for email and landing page design
By leveraging Unlayer Embed, you can enable your customers to design captivating and responsive emails and landing pages within minutes. This will drastically reduce your customer’s cost and effort of hiring designers and developers.
The best part is that Unlayer takes less than 5 minutes to embed in your application.
Unlayer’s Embed offers remarkable features such as:
- An easy-to-use drag and drop editor to create beautiful emails and landing pages
- Advanced features like carousels, countdown timers, and team collaboration
- Pre-designed HTML email templates to create emails
- Flexibility to create your own tools
- Developer-friendly documentation for consultation
Unlayer offers a 14-day free trial, and paid plans are $149/month for Startup, $299/month for Business, and $599/month for Growth.
Amazing and economical, right? Then, get your hands on Unlayer’s Embed if you wish to offer your customers an email and landing page editor with great functionalities.
2. ActiveCampaign for marketing automation
ActiveCampaign is a renowned name in the world of marketing automation, and it has earned this status rightfully by offering one of the best automation services to businesses.
ActiveCampaign’s automation services enable you to track your contacts' engagement through tags, custom fields, analytics, and performance reporting. Plus, you can pull data or information from multiple social media platforms to automate your marketing.
Various businesses sell ActiveCampaign’s services as their own after branding or customizing its features according to their choice. But ActiveCampaign’s white label services are available for all enterprise-level accounts and a few small business-level accounts.
Enterprise account holders can change multiple things with ActiveCampaign, such as:
- Custom domain
- Logo and CSS/HTML
- All references of ActiveCampaign
Small business-level accounts can avail some of the options mentioned above, but not all.
ActiveCampaign offers a 14-day free trial, and their paid plans are $49/month for Plus and $149/month for Professional. The price of their Enterprise plan varies according to your needs and demands.
If you’re planning to provide users with amazing automation services, you should definitely consider ActiveCampaign and its amazing features.
3. Simvoly for building websites and funnels
Simvoly should be your ideal pick if you want a SaaS tool that enables people to build websites and funnels because this will allow your clients to grow their business dramatically.
It’s amazing how a single platform offers two of these major benefits together.
Using Simvoly’s white-labeling services enables you to:
- Sell the most advanced website and funnel builder under your name
- Offer your customers an easy-to-use CRM to segment, tag, and organize website users
- Provide your customers with Simvoly’s 500+ templates for websites, funnels, pages, blocks, and pop-ups. You can also make templates for your customers
- Offer tailored experience and different pricing plans for each customer
- Disable Simvoly’s features according to your choice
The pricing for Simvoly’s white label services is $59/month for WL Basic, which includes two free websites and 10 free funnels, $99/month for WL Growth, which includes four free websites and 30 free funnels, whereas it is $199/month for WL Pro that has 10 free websites and unlimited free funnels.
4. AuthorityLabs for SEO-based services
If you’re looking for a white label analytics tool that can provide remarkable SEO-based services, then AuthorityLabs should be the tool of your choice.
AuthorityLab enables you to monitor the SEO performance of your campaigns with reliable keyword data, discover organic keywords, and automate local and mobile rank tracking to collect daily reports.
The good news is that you can make AuthorityLabs yours and track the performance of your client’s SEO campaigns effortlessly by using their white label services. What makes it even better is that you can customize the reports according to your client’s needs.
Using AuthorityLab’s white label service will enable your clients to enjoy the following benefits:
- 1,000 keywords for Pro, 2,500 keywords for Pro Plus, and 5,000+ keywords for Enterprise plan
- 100 domains for Pro, 300 domains for Pro Plus, and unlimited domains in the Enterprise plan
- Local tracking
- Mobile tracking
- Daily updates
- Unlimited users
- Reports provided
- Google Data Studio integration
- Interface API access (for Enterprise plan only)
AuthorityLabs offers a 14-day free trial with no credit card information required. And their white label service is included in their Pro, Pro Plus, and Enterprise plans, which cost $99/month, $225/month, and $450/month, respectively.
Get your hands on their white label service and enjoy managing your client’s SEO campaign efficiently.
5. SocialPilot for social media marketing
SocialPilot helps you to stay on top of everything that happens online.
Now, that may sound like a tall claim. Still, they have managed to help their customers reach that spot through amazing features such as social media scheduling, publishing, and analytics to publish on all social media accounts collaboratively.
The best part is that SocialPilot allows you to use all these incredible services under your label.
SocialPilot’s white-label services offer you to:
- Customize their tool to deliver a branded experience
- Detailed analytics to track your results
- Use SocialPilot to manage your client’s team and accounts
- Integrations to access apps, extensions, etc.
- Effortless user interface for a hassle-free experience
- Comprehensive customer support to address queries promptly
SocialPilot offers a 14-day free trial with no credit card information required. The white label solution is included in their Agency+ plan, which costs $200/month.
6. Ecwid for e-commerce platform
There are more than 26 million eCommerce websites worldwide, and this number is growing with every passing day.
So, how about offering people to build an online store under your label?
Yes, that’s totally doable with Ecwid. Ecwid enables customers to set up an online store where people can sell everything. And their white label solutions offer you the opportunity to resell their services at whatever price you want.
Ecwid’s white label services are available for SaaS platforms, agencies, site builders, hosts, etc.
Ecwid’s white label services allow you to:
- Resell online stores that are maintained, updated, and supported by Ecwid
- Set up prices according to your choice
- Manage all your clients’ accounts easily with one central dashboard
- Have a secured and hosted cloud solution
- Use the support of 50 payment providers, which means your clients will never have to pay an additional fee for payments
The pricing for Ecwid’s white label services is less than $300. So, if you want to be the birthplace of all the great online stores, you should go for Ecwid’s white label services.
7. SalesPype for CRM automation
SalesPype is an incredible CRM software. It is the perfect option for businesses looking forward to managing client relationships efficiently.
And the good news is that it offers a white label program to marketing agents, consultants, and enterprise clients who wish to resell their incredible CRM software and make a profit.
SalesPype’s white label solution offers you:
- Unlimited users
- Branded desktop app
- Customization of design and UX/UI
- Custom domain
- Create customized plans for clients
- Build-in payment processing
- Branded Zapier App
- Branded Mobile App
Their pricing plan is divided into three categories, i.e., $2,449/year, $1,300/semi-annual, and $685/quarterly.
Some more features come with an additional cost, such as text messages, voicemail, emailing via Sendgrid, and purchasing two domains. The price for each of these additional features depends on how you want to use those features.
The above-mentioned white label SaaS solutions are best for their respective domains. Want to pick one for yourself? Then, read the following tips to select what’s best for your business.
Hacks to Select the Best White Label SaaS Platform
1. Understand your customers’ needs
You need to understand your customer’s demands and needs. To meet these needs timely, you should opt for a white label SaaS instead of building a tool from scratch.
This way, you provide them with an all-in-one solution, increasing their lifetime value and loyalty to your brand.
2. Know your white-label vendor’s history
Don’t forget to do extensive research.
You must know how many people have previously used your desired white label SaaS platform and what their reviews are. Pay special attention to how much profit the users make out of it.
We suggest reading reviews on websites like G2 and Capterra. You may also refer to their case studies/success stories to get a better idea of how they provided solutions for similar companies.
3. Check if it integrates with other apps
To offer your customers the best user experience, you must ensure that your selected platform integrates with other applications.
For instance, when using Unlayer, you can integrate email service providers like HubSpot, ActiveCampaign, and others to send emails seamlessly.
4. Calculate its feasibility
You opted for a white label SaaS to reduce the cost of hiring and training. So, you must ensure that whatever SaaS platform you choose must result in a high return on investment.
One way you can do this is by benefitting from ROI calculators that determine whether it’s feasible to build a tool from scratch or leverage a white label service.
Be wary of any hidden costs that might not be so obvious on their pricing pages. Also, before committing to a solution, ensure you ask whether their onboarding is free or not.
FAQs About White Label SaaS Platforms
Here are some frequently asked questions about white label SaaS that we received earlier. These might answer a few of your queries as well.
Q. What is white label technology?
White label products or services are made by one company and sold by another. The latter rebrands, customizes the product or service and sells it forward according to their choice.
Q. What are white-label SaaS examples?
Unlayer, Ecwid, and Sendible are a few examples of the top white label companies.
Q. What is white label vs. private label?
White label products and services are manufactured for multiple retailers. These retailers can’t change the original software or product but can rebrand and sell it as their own.
Contrarily, private label products and services are created exclusively for one retailer who can change the product or service as per their needs.
Q. Is white labeling legal?
Yes, white labeling is a legal protocol in which a particular company leases, rebrands, reprises, and sells another company’s product or services as its own.
It doesn’t matter whether you’re a big or a small business. White label SaaS platforms can be super beneficial for you if you know how, when, and which one to pick.
And after reading this article, we’re sure you have a clear idea about which white label SaaS platform is the best for you. Let us know if you have more queries in the comments below.
We’d love to be of help.