Gift cards, coupons, and discount codes have always been an excellent way for businesses to surprise their customers with a special offer.
In 2021, the gift card market size was valued at $884.76 million, showing a massive opportunity in this space for businesses.
There are different ways to send out gift cards, but emailing them to your customers stands out.
Yes, designing emails whenever you have to send out a gift card can be challenging. This is where thoroughly designed gift card email templates can help you out.
How to pick a suitable gift card email template for your campaign? We can take care of that for you!
Following are some of the essential elements of a gift card email explained for you:
Make sure your email template offers room to announce the special occasion that led you to announce the gift card. Be it the holiday season, or a special offer for Mother’s Day, make it count in your email.
Highlighting the occasion gives your customer a sense of relevance with the gift card urging them to use it.
Your selected template should allow you to personalize your email for the recipient.
Reaching out to your audience with their first name can help users feel unique about the offer and increase their urge to make the most of it.
Make it a limited-time offer. You can put a countdown timer or a deadline for the validity of the gift card to create a sense of urgency for your users. With this urgency, you can expect a quicker response from your users.
Ensure you place the Call To Action button in a way that allows your users to use the offer immediately—making the offer more accessible increases the chances of your users availing it.
It is also important that your CTA placement is apt for better conversion.
Unlayer offers you a comprehensive collection of gift card email templates crafted with present-day design aesthetics. Take Unlayer’s gift card email templates and jump to our drag-and-drop editor that makes your final edits a walk in the park.
Make the process easier with tools like smart headings and image generators. You can then collaborate with friends and colleagues to share opinions and feedback.
Finally, export your design-ready emails with an email service provider of your choice, being sure that the result will meet your expectations.
Unlayer has a gallery of 1,000+ email templates suiting your everyday needs. Can’t wait to get started? Begin your free trial now.