Saffa Faisal

Saffa is a Content Writer at Unlayer. Besides writing, she enjoys indulging in the occasional Netflix binge, hanging out with friends, and cooking up a storm in the kitchen.

Blog Posts

The Dummy's Guide for Creating Email Infographics

Clueless about email infographics? This easy-to-follow guide shares everything you need to know about adding infographics to emails. You’ll be a pro in no time.

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Mother's Day Email Marketing: Quick Guide for Boosting Sales

On Mother’s Day, people are extra generous with their money. Read this article to create a Mother’s Day email marketing campaign that’ll skyrocket your sales.

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The Best Easter Email Examples (+Tips and Free Templates)

About to design your Easter email campaign? Hold up. Look at these successful Easter email examples, tips, and templates before you start designing.

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12 Newsletter Design Ideas Your Subscribers Will Love

Every email user gets a newsletter, but not every newsletter gets opened or read. Here are 12 newsletter design ideas to catch your subscribers’ attention.

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Create Funny April Fools Emails: Tips, Examples, and More

Want to design the best-looking April Fools emails? This article has it all as we discuss useful tips, successful examples, and more.

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How to Create a Foolproof Email Design System? 4 Easy Steps

An email design system is a sure-shot way for creating error-free and on-brand emails. Learn how to create one with this quick yet complete guide.

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9 Email Marketing Trends You Must Follow in 2022

Are you looking to skyrocket the success of your email campaigns in 2022? These 9 email marketing trends will help you do just that.

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51 Exciting Email Marketing Statistics for 2022 (Infographic)

Are you looking for the ultimate list of email marketing statistics? You’re in luck as we’ve handpicked 51 statistics that’ll make you a better marketer.

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Gamification Email Marketing: The Fun Way to Boost Revenue

Looking for the next best thing to make your emails more attractive? It’s gamification email marketing. We explain everything you need to know in this article.

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How to Write a Marketing Email That Converts: 10 Proven Ways

Marketing emails are key for achieving all your defined targets. Learn how to write a marketing email that brings in conversions with these 10 tips.

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Webinar Invitation Emails: Quick Guide for Growing Attendees

Sending webinar invitation emails is a proven strategy for boosting attendance at your event. Learn how to create the best emails by reading this article.

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12 Best No-Code Tools Every Business Needs in 2022

Do you want your business to be the next best thing but don’t know how to code? Not a problem. We list down the 12 best no-code tools every business needs.

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How to Master Christmas Emails in Under 9 Minutes

Christmas emails that sleigh? We’ve got you covered. This guide explains Christmas campaign ideas, insider tips, and ideal sending times.

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15 Email Marketing KPIs and Metrics You Must Be Tracking

Are your email campaigns bringing you any benefit? Know for sure by calculating and analyzing these 15 email marketing KPIs and metrics.

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The Best Black Friday Emails: Tips, Inspiration & Templates

Black Friday is a profitable time for boosting revenue and clearing up stock. Learn how to create the best Black Friday emails to achieve your sale targets.

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Email Marketing Cost: What to Expect?

Want to start email marketing but don't know its cost? We've got you. This article uncovers the email marketing cost you should be expecting.

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Halloween Emails for a Spook-tacular Season (Tips & Examples)

If your Halloween emails aren’t scary good, you’re doing it wrong. Follow these tips to create killer emails that’ll leave your audience shocked (in a good way).

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10 Tips for Creating Stunning Email Graphics (+3 Platforms)

Creating well-designed email graphics is no cakewalk. Learn how to design stunning graphics in 10 easy tips along with the platforms that’ll enable you to do so.

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12 Best Marketing Newsletters for Aspiring Marketers

To become a successful marketer, you must be updated with the latest know-how. Follow only the right advice by subscribing to these 12 best marketing newsletters.

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15 Email Marketing Tips That Actually Make a Difference

Attracting, engaging, and converting subscribers with emails is a complex process. Make it easier by following our 15 high-performing email marketing tips.

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12 Email Design Trends for 2022 Worth Following

Want to create beautiful, trendy emails? In this article, we uncover 12 email design trends for 2022 that’ll have your readers hooked on to your future emails.

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Follow Up Emails: All You Need To Know (+Samples & Templates)

Are you getting ghosted by clients? Turn the tables around by sending impactful follow up emails. This article explains how plus provides samples and templates.

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Back to School Emails: Subject Lines, Best Practices, Examples, and More

Back to school season is a profitable time for all. Make the most of it by sending engaging back to school emails. We explain how in this easy-to-follow article.

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How To Write Email Copy That Doesn't Suck? 18 Actionable Tips.

Do you want to write email copy that doesn’t suck? Read our article on 18 actionable tips that will make your email campaigns a roaring success.

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How to Create a Newsletter? The Best Guide You’ll Ever Read.

A well-designed newsletter reduces churn and boosts conversions while still being valuable. Learn how to create a newsletter with our easy-to-follow guide.

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Call To Action in Emails: The Only Guide You’ll Ever Need

An email without an effective call to action is an email wasted. Learn how to create impactful call to action in emails that’ll give you maximum conversions.

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How to Avoid Spam Filters in Emails? 20 Fool-Proof Methods

Spam filters are email marketers' worst nightmare. Here's a guide on how to avoid spam filters and make your emails land right in your audience's inbox.

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4th of July Emails: Best-Kept Design Secrets [+5 Ideas]

Learn the best-kept secrets for designing impactful 4th of July emails. Make sure to take inspiration (read: steal) some Independence Day email ideas for your next campaign. 

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Using GIFs in Emails: What, Why and How? [+Tips & Tricks]

Using GIFs in your emails result in higher open rates and more conversions. Here's a guide covering everything you need to know about adding GIFs in email.

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HTML Vs. Plain Text Email: What Works Better? [2022]

HTML Vs. Plain text emails have been a decades-old debate in email marketing. Here's a data-driven analysis to find whether HTML or plain text emails perform better?

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What is the Ideal Email Banner Size? [+Tips and Tricks]

The appeal of your email is highly dependent on its banner. Using the right email banner size will encourage the users to engage with your email decently.

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10 Best Fonts for Email Design in 2022 [& Best Practices]

Good-looking fonts are what makes an email design engaging. Here's a detailed guide listing the best fonts for email along with their best practices for usage.

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Email Marketing for Agencies: The Complete Guide (2022)

Email marketing can be the most impactful channel for agencies. Here's all you need to know about email marketing to attract a valued clientele for your agency.

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9 Best Email Marketing Softwares That Boost Revenue (2022)

Without sophisticated softwares in place, you can’t harness the full power of email marketing. Here are some of the best email marketing softwares to pick from.

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Email Marketing for Small Business: The Complete Guide [2022]

Email marketing will make your small business a roaring success. Our email marketing for small businesses guide explains all you need to know to boost revenue.

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The Ultimate Guide to Email Design Best Practices in 2022

Clueless about email design? This article discusses 13 email design best practices that'll let you create impactful emails in no time.

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Email Design: The Complete Guide + Free Templates

An email design that converts like crazy? Yes, please. This guide uncovers everything that you could possibly need to know about designing emails.

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